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PC GAME PASS - XBOX CAMPAIGN

Creative Director: Sebastian Guglietti

Art Director: Sebastian Guglietti

Copywriter: Sebastian Guglietti

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Email Newsletter:

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Posters:

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CHALLENGE

THE

Spread awareness about PC Game Pass, a subscription service that gives users access to hundreds of video games without purchasing each game individually. The main issue the advertising needs to solve is that PC gamers tend to play one or two games that they love and resist experimenting with new ones.

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THE

IDEA

Case Study:

Social:

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